Thursday, June 12, 2025


Dimensionalization of the Patient Journey
12:00 PM EDT

In today's rapidly evolving healthcare landscape, the traditional linear patient journey is no longer sufficient.

Throughout every sector of healthcare, the patient journey model, most often shown as a linear trajectory, is central to strategy, decision-making and solution development. There is broad consensus around the importance of embedding the patient’s experience into the programs and platforms designed to support their treatment journey. But what if that foundational model is itself a barrier to progress?

With rapid advancements in technology, medications, care delivery and more, the healthcare system has become increasingly complex.

To truly enhance patient outcomes, a collaborative, multi-dimensional strategy is essential. This webinar delves into the practical applications of Dimensionalization, a comprehensive approach that incorporates the full spectrum of a patient’s experience to address and help overcome the complexities of medication access.

This discussion will explore key takeaways from the 2025 Medication Access Report: From Barriers to Bridges, including:

  • Prioritizing data alignment and visibility
  • Supporting cross-functional collaboration with interoperable tools
  • Complementing technology with human guidance

Speakers:

Miranda Delatore
Vice President, Product
CoverMyMeds

Biography

Since joining CoverMyMeds in 2017, Miranda Delatore, DNP, RN, NEA-BC has successfully built and led high-performing clinical and operational teams as Vice President of Network Operations and most recently as Vice President of Product where she has responsibility for improving the medication access journey for patients prescribed specialty medications. Prior to joining CoverMyMeds, Miranda devoted her professional career to the care of oncology patients from a direct nursing in surgical oncology and hematology to nursing administration. Miranda holds an undergraduate nursing degree from Ohio Northern University and a master’s nursing degree from Otterbein University.

Kristina Crockett
Vice President, Product
CoverMyMeds

Biography

Kristina brings more than 15 years of experience to her role as Vice President of Product Management at CoverMyMeds where she leads a team responsible for the growth and impact of the company’s access and affordability product portfolio. Prior to joining CoverMyMeds, Kristina served in several leadership roles at RelayHealth. During her tenure, she sharpened her pharmacy product acumen and gained deep understanding into pharmacy operational efficiency including reimbursement, clinical and safety support and audit compliance. Kristina continues to broaden the scope of her expertise by leading cross-functional teams that conceptualize and manage solutions for CoverMyMeds’ customers.

Kimberley Chiang
Vice President, Biopharma Commercial Solutions
CoverMyMeds

Biography

As a former clinician, Kimberley Chiang brings a unique blend of compassion and business acumen to her current role as Vice President of Biopharma Commercial Solutions, where she leads a team overseeing CoverMyMeds' medication access and affordability portfolio. She has more than 25 years of healthcare industry experience, including 13 years of clinical experience in a critical care and anesthesia setting. Throughout her career, Kimberley has gained extensive experience supporting specialty and biopharma organizations, extending across product strategy, brand launch strategy, account management, call center operations, and project development and management.

Mike Cohn
Vice President, Network Operations
CoverMyMeds

Biography

As Vice President of Network Operations, Mike Cohn oversees the team responsible for driving the growth and sustainability of CoverMyMeds’ network by managing provider and pharmacy relationships, customer implementations and forecasting volume. With a strong foundation in network operations, M&A integrations, product management, and strategic partnerships, Mike has developed a proven track record of successfully navigating complex healthcare environments to ultimately help people get the medicine they need to live healthier lives. Before joining CoverMyMeds, Mike held various leadership positions in enterprise brand strategy, strategic planning and sales.